Hotel Principe di Piemonte

Hotel Principe di Piemonte

Hotel Principe di Piemonte - Viareggio - Versilia - Toscana

Founded in the early Twenties with the name Select Palace Hotel, in 1925 it was extended by two floors and embellished by the magnificent façade that harmonizes the central part. Time has transformed it into a Grand Hotel of international fame that is the preferred residence of aristocrats, intellectuals and artists alike. Rechristened the Grand Hotel Principe di Piemonte in 1938, its grandeur has captured the attention of countless directors becoming the scene for prestigious cinematographic productions such as “Frenesia dell’estate”, directed in 1964 by Luigi Zampa and played by Vittorio Gassman, Sandra Milo, Michèle Mercier and Philippe Leroy, up to the recent “Sweet Sweet Marja”, directed by Angelo Frezza and played by Maria Grazia Cucinotta. Restored to the height of its splendor in May 2004, after an extensive program of renovation, the Grand Hotel Principe di Piemonte presents today a structure which recalls the opulence of past times. Member of Small Luxury Hotels of the World, a prestigious brand grouping over 440 exclusive hotels in the world, the Grand Hotel is located directly on the famous promenade of Viareggio, a short distance from the most important art cities in Tuscany and from the beautiful Cinque Terre.

Where we are


Piazza Puccini, I - 55049 Viareggio (Lucca) - Italia

+39 0584 4011

+39 0584 401803